
Entrepreneurial spirit
Pragmatic, focused, tolerant, progressive
Pragmatic - combined strong Lingnan culture, theories of action before, as long as 50 years in business, and always stick to down-to-earth, step-by-step style of operation.
Focus - based on pump, designed to do so fine, as always, strive to become the world leader in pump.
Inclusive - others in good faith, accept the truth, but only to Germany; persist with customers, employees, suppliers and common development.
Enterprise - the pursuit of product technology firm leading to differences in customer demand for the company's driving force for change management.
Core values
Integrity more important than anything else!
Long-term development needs the support of loyal customers, to create "a hundred years old," Credibility is the cornerstone of enterprise development, including shareholders, customers, employees and suppliers. We can not accept, not tolerate not do!
Quality is our pride!
After more than half a century we have to prove the practice of sustainable development: the rich are willing to represent the high-quality products, only "call" can not establish a "century-old heritage." Companies to create "a hundred years old", we must first establish a high-quality brand image.
Long-term development of enterprises is more important than short-term profits!
We have immediate concerns, but we understand the needs of enterprises of each of us long-term efforts. We do not expense the cost of the brand in exchange for some momentary gains. We understand that the most important is not necessarily the cash dividend.
Team's interests above personal goals.
"The skin, the hair is attached behavior?" Only the interests of the team to ensure adequate, long-term development of entrepreneurial talent. We are willing to seek its own development with the consistency of enterprise development, we fully understand the process of development in the enterprise may be temporary and not personal interests.
Corporate Identity
We believe in the power of teamwork, mutual respect, mutual encouragement, to meet the challenges together for our common glory of the achievements and deeply.
We believe that: If an enterprise or by a team needs a hero to be successful, the team has time or is in danger.
We admire the spirit of innovation and competition. We go beyond the self, beyond the expectations of business and proud of the customer.
We offer: Let each and every full of potential, well-motivated staff to achieve the best learning and development opportunities.
We have a high degree of responsibility, integrity and scientific approach to work; hard work and fair trade so that we win.
We insist: there is no interest expense is worth the cost of our credibility.
We sincerely care colleagues, concerned about the businesses, concerned about the customers and community, forging a common work everyone wants to do, the customer wants to work with organizations.
We adhere to: that we sincerely care about other people's interests to have a sustainable business necessary for the development of employees, customers and a solid foundation of social trust.
Our common enterprise, to create benefits for society, we get better treatment, welfare and safety protection. We respect each and every continued success for the enterprise and hard work of people who may be good as far as possible, provide compensation.
We work together: for the enterprise, for every employee, but also for the community to create a better, more brilliant tomorrow.

